While the strategic alliance can be an informal alliance, each member`s responsibilities are clearly defined. The needs and benefits of partner companies will determine how long the coalition will be implemented. First of all, I would like to know why you want to conclude a strategic partnership agreement. Strategic alliances have moved from one option to a necessity in many markets and sectors. Different markets and requirements are leading to a growing relied on strategic alliances. Integrating strategic alliance management into the company`s overall strategy is essential to promote products and services, open new markets and use technology and research and development. Today, global companies have many alliances in domestic markets, as well as global partnerships, sometimes even with competitors, which creates challenges such as safeguarding competition or protecting their own interests while leading the alliance. Thus, the management of an alliance today focuses on using differences to create added value for the customer, to face internal challenges, to manage the day-to-day competition of the alliance with its competitors and to manage risk management, which has become a company-wide company. The share of revenues for the 1000 largest U.S.
state-owned enterprises generated by strategic alliances increased from 3 to 6% in the 1990s to 40% in 2010, demonstrating the need for rapid focus on partnerships. The number of equity alliances has increased significantly in recent years, while the number of acquisitions has decreased by 65% since 2000. For a statistical study, more than 3,000 alliances announced in the United States were verified between 1997 and 1997, and the results showed that only 25% of these alliances were capital-based. Between 2000 and 2002, this percentage reached up to 62% of equity-based alliances among the 2500 newly created alliances.   In the 1990s, geographic boundaries between markets collapsed and new markets entered. Higher requirements for businesses lead to continuous innovation for competitive advantages. Strategic alliances focus on developing capabilities and skills. Joint ventures (JVs) are often referred to as strategic alliances — and they are, although we call them by their real name.